Norman, Oklahoma

Fresh, plant-forward breakfast and lunch since 1969.

A natural foods café and deli on South Flood Avenue. Sandwiches, salads, a quiche baked every morning, fresh juice and smoothies, espresso and baked goods. Nearly everything can be made vegan or gluten free.

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Open Monday to Saturday, 9 AM to 5 PM

The storefront on South Flood Avenue: a brick building with breakfast, lunch, espresso, juices and smoothies lettered on the windows
309 S Flood AveNorman, OK 73069
Mon – Sat, 9 – 5Closed Sunday
(405) 364-3551Dine in and takeout
4.8 on Google493 reviews
About

Norman's original natural foods store

The Earth opened in 1969 and has been on South Flood Avenue since the mid-1970s. Kate and Richard Haas, the fourth owners, have run it since 2002.

The café is at the front. Behind the counter is the shop: organic pantry staples, bulk herbs and spices, vitamins and supplements. Out back there is a patio and picnic tables beside the garden.

Arrive on foot or by bike and take 10% off your order.

Hand-drawn illustration of the café: teal shingled front, brick walls, the OPEN sign, a sidewalk chalkboard and flowers along the walk
The Earth, as drawn for our Facebook page.
History

fifty-seven years on south flood

  1. 1969The Earth opens in Norman as a natural foods store.
  2. mid-1970sIt moves to 309 South Flood Avenue, where it still is.
  3. 1978A regular walks in for the first time. He still leaves reviews.
  4. 2002Kate and Richard Haas take over as the fourth owners.
  5. todayCafé up front, market behind, 4.8 stars from 493 Google reviews.
Memories

part of a chapter of people’s lives

“I first went to the Earth in 1978. It was great.”
James T., Google review
“This was one of my OG spots during my teen years, and my friends and I used to love coming here before I moved away. It’s funny how certain places become part of a chapter of your life, and Earth is definitely one of those for me.”
Britney C., Google review
“Best friend was in town visiting and she is very particular and loved it too. We had to come by twice in one week at her request.”
Megan S., Google review
Photos

Inside and out

Inside the shop under the tin ceiling Jars of bulk herbs and spices Sandwich halves with a side salad Taco salad with avocado The café and deli sign on the brick wall
Reviews

From Google

4.8 out of 5 from 493 reviews

"The staff were so friendly the moment I stepped in the door. The extensive fresh menu has something for everyone. I had the hummus sandwich with turkey and it was so incredibly tasty."

Jeremy S.

"One of those places you just know is going to leave you feeling good. Great menu, calm cozy seating, friendly staff, and the prices are not bad at all for the quality."

Will B.

"If I could give a higher rating for atmosphere, I would. I love all the outdoor seating options. Food is amazing."

Kayli M.
Visit

Hours and location

  • Monday9:00 AM – 5:00 PM
  • Tuesday9:00 AM – 5:00 PM
  • Wednesday9:00 AM – 5:00 PM
  • Thursday9:00 AM – 5:00 PM
  • Friday9:00 AM – 5:00 PM
  • Saturday9:00 AM – 5:00 PM
  • SundayClosed
Parking

Out front and behind the building. Patio and picnic tables in back.

Good to know

Dine in and takeout. Wheelchair accessible. Vegan and gluten-free options throughout. 10% off when you walk or bike here.